The Truth About the UK's New Generation of Corporate Cults

This site has been set up for current and previous members of the UK's network of direct marketing firms. The purpose of this site is to be able to share opinions and knowledge for people to form their own opinion on this business practice.

This site is designed for everyone involved in the business. From people researching for a first interviews to current managers. This site provides the opportunity to find out the realities of how this business works.

Members can remain anonomous or not, but either way are encouraged to share their experiences of this company.

-You know the 5 steps to a successful conversation.
-You've experienced, 'losing your attitude.'
-You've accused someone else of, 'losing their attitude.'
-The term, 'negging out,' makes perfect sense to you.
-You have at some point ran around a circle high fiving people.
-You can define the, 'Law of Averages.'
-You've worked 70 hour plus weeks for less than minimum wage, and not given it a second thought.
-A salary, pension, expenses, health benfits and Saturdays off are now a huge novelty to you.
-You've 'promoted a situation.'
-The names 'Larry Tenaunbaum,' and 'Jesse Young,' are forever etched in your minds.
-If you see a guy in his early 20's in a business suit you hiss Cobra.
-You know what the FUGI factors are.
-You've used Fear of Loss, or been fear of lossed yourself.
-You understand KISS, SEX and STD's in a completely non-sexual way.
-You've run an impact.
-You've been to morning meetings.
-You know what a, 'high-roller' is.
-You've consistantly been a high-roller, yet still skint.
-You've been promoted in less than 4 weeks.
-You've at some point believed, or wanted to believe that you can earn 100k in 8-10 months.
-You've been to a pre-management meeting, and almost wet yourself with excitement at the thought of being a regional or VP.
-You've been on a road trip.
-You've been to a leaders meeting.
-You've taken out a day of observation.
-You've tried in some way to convince an interview to take the job, not the other way round.
-You've had interviews walk out on you.
-You've seen a regular office turnover of about 3 days.
-You've refrained from having 'negative conversations' in front of 'new guys.'
-You've chanted 'juice' and it was totally not weird or cult like.
-You understand the importance of, 'having the right conversations.'
-You've spent many a morning in, 'atmosphere.'
-You were taught COD.
-You understand the 'Smith and Jones factors.'
-Your mum, at some point, has really hated your job.
-You've either struggled to, or not wanted to explain exactly what you do to your friends.
-You paid to travel 80+ miles a day in fuel in order to work because you were, 'investing in your own business.'
-You've worked more than 12 hours and not made a penny.
-You've been complimented on your, 'positive attitude.'

Multi-level marketing organisations, and the stigma attached to their recruitment, have been around since the 1980’s. In the current economic climate it is evident that these companies are on the rise, increasing unemployment is proving a strong catalyst for the growth in the UK.

The business structure is without doubt unsustainable but still thousands of people get roped into working 70 hours a week on a commission only basis, due to the prospect of fantastic but unrealistic earning potential when management status is achieved.

The main reason this global network of companies exists, despite its serious lack of integrity, is due to the lack of available information.

It appears very easy to understand why the business opportunity should work, but very difficult to work out why it does not.

It is an intriguing business structure as there is no central authority governing this global network of companies. But still the network will evolve to avoid detection, and without correct information out there many more young, ambitious people will be taken advantage of. 

In the UK the main parent companies take the form of Cobra and more recently PerDM. Despite slight differences between the way these firms operate, the fundamental structure is identical throughout the global structure. Common characteristics, for example, include: ‘Atmosphere’ and ‘Negging out’, both are key tools/concepts used by these companies to ‘Impulse’ people to buy into the ‘management opportunity’.

Other Material: 

Probably the best explanation of how the whole global operation works:

http://wolfram.org/scam/ds_max/index.html

The critical ideology from a founding father that allowed this organisation to grow on its own:

 http://www.selfgrowth.com/experts/murray_reinhart.html

For more information look at Ripoffreport and search for your parent company:

http://www.ripoffreport.com/

DSMaxtheaftermath is also another network trying to expose this business practice, primarily in the states:

http://groups.msn.com/DSMAXTheAftermath

http://groups.msn.com/DSMAXTheAftermath/unitedkingdom.msnw

This isn’t quite the same structure as it requires a pre payment in this case. Nevertheless it’s a quite good outline of why these organisations are designed to fail:

http://www.vandruff.com/mlm.html

Wikipedia also has some info on the subject:

http://en.wikipedia.org/wiki/Multi-level_marketing

http://en.wikipedia.org/wiki/List_of_multi-level_marketing_companies

 If you would like to submit information to be posted on this site, contact the admins;

ukdirectmarketing@live.co.uk